BMW Takes The Lead as The World’s Most Valuable OEM Supplanting Toyota

2012 BMW M5 Toyota has dropped to number #2 as BMW has overtaken the top spot as the world's most valuable car brand.  VW, Mercedes-Benz and Audi also improved brand value this year (2012).  BMW held the top brand in 2010. Toyota was able to hold the top position from 2006 – 2009 including last year.  Clearly the effects of the nuclear disasters, tsunami and earthquakes affected all of the Japanese carmakers last year.  Toyota continues to have troubles with its financials and not its brand image this year. BMW success has come in being able to distinguish itself from the competition in how it differentiates itself from the other carmakers.  BMW is able to back up its position in producing quality products.  It really comes down to communicating with the general public about what is meaningfully important to the customer. This was recently communicated via the BMW global brand director. BMW's success is attributed to their successful and expanding foot print in Asia and China.  Exports continue to bode well for the German Automaker which are a key contributor to their successes. World Premium Vehicle OEM's (as of 5/2012) 1. BMW 2. Toyota 3. Mercedes 4. Honda 5. Nissan 6. VW 7. Ford 8. Audi 9. Hyundai 10. Lexus

2013 BMW 4-Series Cabriolet

2013 BMW 4-Series Cabriolet prototype

Heads up as the Bavarian is catching up with the target as they deployed their prototype for test drive. We have brought you the 2013 4-Series Coupe and the almost-finished and facelifted 2013 7-Series. It is time to meet the heavily camouflaged 2013 BMW 4-Series Cabriolet which spotted took test drive on the winter and between snowy road. So, do you notice any striking changes what so ever on the sedan? Yup… the 2013 4-Series Cabriolet is bigger than the existing model which it will replace and the folding metal roof design is still there.

2013 BMW 4-Series Cabriolet prototype side view

Just so you know, the Bavarian carmaker is keeping its models complete as they developing the sedan, cabrio, coupe, GT, and wagon out of the 3-Series. Rumor has it that the four-door coupe is under consideration. Well, we are interesting to discuss on what BMW has to offer us from the 2013 BMW 4-Series Cabriolet. The body shapes are not that changing although we kind of bewildered with the size of the headlights. Perhaps its because the camouflage sheet which make us think that it is too little for the sedan of this big.

2013 BMW 4-Series Cabriolet prototype rera view

In term of engine, no official info yet, but autoevolution.com predicted that the 2013 4-Series Cabriolet sedan will be borrowed from the 3-Series range. It means that the engine choices are four- and six-cylinder with the top of the range is 3.0L, although the 2.0L is currently one of the favorite engine options for the customers.

2012 Geneva Motor Show: BMW M Performance Parts

BMW M Performance Parts

BMW knows that their standard models are not enough for speed worshippers, so they decide to release performance parts from their in-house department – the M division. The BMW M Performance Parts is presented in the form of M135i which the Bavarian carmaker already gave us the spoiler alert. We know that BMW uses the 1-Series as the flagship project but that doesn’t mean that BMW models are not going to have the M version. The Bavarian automaker already prepare for that kind of thought so they brought the 2012 M6 for an example as well.

BMW M Performance Parts interior and side view

The BMW M Performance Parts consists not only cosmetic parts, but also engine and performance updates. But, at the moment, according to autoblog.com, the M goodies are available for the 1-Series (Europe), 3-Series, and 5-Series. The previous concept photos showed that the decals were red, dark blue, and light blue; but not at the sporty hatchback which BMW brought to the floor of 2012 Geneva Motor Show as the decal is now black and stretches from right side all the way to the back which stops at the liftgate hatch.

BMW M Performance Parts rear view

Other BMW M Performance Parts items on the M135i are carbon fiber front splitters, black kidney grille, and new version of M Performance steering wheel. The Bavarian automaker also brags that some of the suspension components are in the works and will be added as the performance package is for sale and ready to install at the BMW dealerships in US this summer.

BMW Launches the M Performance Parts and Engine Tuning

BMW M Performance Parts with Engine Tuning

BMW Knows that their in-house performance division – M Division – is one of the Bavarian carmaker money machines which is why, they want to use its full potential – more like financial potential – to draw more customers to custom their BMW vehicles with the performance parts and engine tuning from the M Division. We present you, the BMW M Performance diesel units which about to be unveiled at 2012 Geneva Motor Show.

So, the BMW M Performance package has been expanded this year as the Bavarian carmaker offers items for exterior, interior and technical sides for the 1-, 3-, and 5-Series. And of course, as part of their marketing strategy, what they offer now will be much more various in the future. Are you ready to find out what the M Division has to offer to boost both the performance and the look of your BMW cars?

BMW M Performance Parts with Engine Tuning interior

Let’s starts from the technical sides where autoevolution.com reported that the BMW M Performance focuses on the four-pot oil burner or diesel engines. The 120d, 320d, and 520d are expecting to get hardware and software parts which alter the 2.0L with 180hp to 200 horsepower. For those who worship the gasoline engine, BMW will soon release the M Performance Kit for the gasoline units.

The BMW M Performance for diesel engine can bring the vehicle from 0 to 100km/h (62mph) with the sprint time cuts down as much as 1 second which won’t affect the efficiency figures. The M Division also offers M Performance braking system and suspension components and other custom goodies such as special alloy wheels in 19- or 20-inch size. Of course BMW also offers aerodynamic parts to make your standard Bimmer to go-fast with new steering wheel with Race Display, stainless steel pedals, Alcantara gear shifter, and handbrake handle.

BMW Announced Official US Pricing for 2013 X3 xDrive28i

2013 BMW X3 xDrive28i

BMW knows that US market is growing unique fond with pickup truck and since that is not what the Bavarian field of expertise, they offer compact SUV which ready to tackle the everyday asphalt or getaway to off-road mountain. US market, are you read for the 2013 BMW X3 xDrive28i? Just so you know, the engine that powered up the SUV is derived from the Z4 sDrive28i, 528i, and the new 328i and this engine replaces the old 3.0L straight V6.

We are referring to BMW’s new 2.0L turbo where it seems like the Bavarian carmaker is also the victim of downsizing engine trend as well. So, there it goes, folks… the 2013 X3 xDrive28i is powered by the 2.0L turbo and it can be yours if you are willing to pay the basic price tag of $37,995 which including with destination charge that worth $895. That amount of price is considered to be “cheap” because the X3 is the entry-level of luxury SUV for the BMW lineup.

The US version of the 2013 BMW X3 xDrive28i SUV with 2.0L turbo engine will have total power output at 240 horsepower. According to autoevolution.com, the engine is mated to a eight-speed automatic and able to sprint from 0to 60 mph (98km/h) in 6.5 seconds with top speed at 130 mph or equals to 209 km/h without electronically limitation. The 2013 X3 xDrive28i SUV also equips with Auto Start-Stop system, Driving Dynamics Control with ECO PRO and power tailgate inserts as standard equipment.