Barrett-Jackson 2014: Simon Cowell’s 2008 Bugatti Veyron is a $1.375M certified pre-owned car [w/video]

Simon Cowell's Bugatti Veyron

For a man who’s best known for being mean to aspiring singers, Simon Cowell sure seems to garner lots of attention. While Cowell himself didn’t make an appearance at Barrett-Jackson, his black on black Bugatti Veyron did, and bidding on it ended with a final sale price of $1.375 million.

Somewhat interestingly, this is the first certified pre-owned Bugatti sold through a new factory program. It includes a full one-year warranty, which must give its new owner some comfort. According to the auction company, Cowell has put 1,300 miles on this particular Veyron. See for yourself in our high-res image gallery above, and scroll down below for a video showing the live auction and the official auction description.

Details

Simon Cowell’s pristine 2008 Bugatti Veyron 16.4 which he purchased new at Bugatti Beverly Hills. Mr. Cowell’s Veyron is the first certified, pre-owned vehicle in the new program being offered by Bugatti. The vehicle includes a full one-year, extended factory warranty offered directly through Bugatti. Four brand new tires and a complete service make Mr. Cowell’s Veyron the perfect certified pre-owned vehicle. The Veyron has 1,300 actual miles most of which were personally driven by Simon Cowell himself. The custom black paint with black interior is one of only a handful of black on black Veyrons in America. Over 1,000hp at 6000rpm the 8.0 Liter W16 Cylinder, all-wheel drive, 7-speed automated dual clutch transmission made this car in 2008 the fastest street legal car in America with a top speed of 253.81mph.

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Barrett-Jackson 2014: Simon Cowell’s 2008 Bugatti Veyron is a $1.375M certified pre-owned car [w/video]
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Bugatti moving ahead with Veyron successor

With production of the Veyron coming to an end, all eyes are fixed squarely on Bugatti and what it
will do next. Because by next year, it will have sold the last examples of the Grand Sport and Vitesse roadsters, and after that there will be no more. And since the Veyron line is the only one Bugatti makes – or has made, for that matter, since Volkswagen took it over – it will need something else in place or it will effectively go dormant. The only question is what that next project will be – or more likely, given the timeframe, already is.

One thing which Dr. Wolfgang Schreiber – who is now president of Bugatti and was its technical director during the Veyron’s development – ruled out in speaking with Top Gear is that there won’t be any further development of the existing Veyron. Schreiber put to rest the longstanding rumors that an even more extreme evolution of the Veyron than the record-breaking Super Sport would be made, and that the vehicle would die after the remaining 43 examples have been built. Nor will Bugatti proceed with development of a four-door model. It’s an idea that Bugatti entertained prior to the release of the Veyron with the EB218 concept at the 1999 Geneva Motor Show and again after it with the Galibier concept in 2009, but it’s ultimately been put to rest. According to Schreiber, a four-door Bugatti “would confuse our customers.”

What the Alsatian marque is focusing on instead is a new supercar to succeed the Veyron. We’d expect it to carry an evolution of the same W16 engine as its predecessor, though it would be cool to see it mounted up front in some sort of hyper-GT this time around. (But in that regard we’re admittedly just spitballing.) Whatever form it takes, Schreiber is clear what its target will be: he’s unconcerned by the Porsche 918 Spyder, McLaren P1 or Ferrari LaFerrari, and only has to answer to the Veyron it replaces. Whether it will also use a hybrid powertrain remains to be seen: “Maybe, but it’s too early to open the door and show you what we have planned.” The point is that, after shifts in management and direction, Bugatti has a plan, and is working to put it in action. We’re eager to see what form it takes.

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The Bugatti of belt buckles costs $84,000

Bugatti belt buckle by Roland Iten

For automotive enthusiasts, the name Bugatti is synonymous with high speeds. For racing fans, the name still reflects dominance in the pre-war era of grand prix racing. But in other circles, the Bugatti name is a status symbol, one that stands for the exclusivity that comes with such a high price tag.

It’s no doubt to the latter category that Swedish pipemaker Desvall is marketing its Bugatti-branded hookah, and it’s undoubtedly the same market to which Roland Iten is pitching this high-priced belt buckle.

Yes, a belt buckle. Not one designed to fasten the safety belt in an actual Veyron, mind you, but the high-priced clasp for a strap of leather to hold up your pants. The mechanical buckle is crafted in Switzerland using watchmaking techniques. The intricate mechanism uses 100 components to ratchet the belt tighter rather than relying on pre-cut holes in the leather.

Roland Iten will only make 44 examples out of materials like gold, stainless steel and titanium, with a price tag of $84,000 to reflect the intricacy of its craftsmanship – not to mention the name with which it’s associated.

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Just 50 to go as Bugatti sells its 400th Veyron

400th Bugatti Veyron sold –
The Veyron begins its final lap

– Just 50 models of the super sports car are still available
– 400th Veyron is a Grand Sport Vitesse “Jean-Pierre Wimille” of the six-part edition “Les Légendes de Bugatti”
– Head of Bugatti Wolfgang Schreiber, “A unique success story about the most exclusive and luxurious super sports car brand in the world”

Molsheim, 5 December 2013. Bugatti has sold its 400th Veyron. Since the production run of the Veyron and its variants is limited to just 450 models, this means just 50 more are still available. The 400th Veyron is a Grand Sport Vitesse and has been bought by a customer in the Middle East.

With the sale of the 400th Veyron, Bugatti is celebrating another milestone and so begins the final lap of the super sports car’s journey. Since its launch in 2005, Bugatti has sold all coupés that were limited to 300 – the Veyron 16.4 with 1,001 PS and the Veyron 16.4 Super Sport with 1,200 PS – and 100 of the planned 150 roadsters: the Veyron 16.4 Grand Sport with 1,001 PS and the Veyron 16.4 Grand Sport Vitesse with 1,200 PS have now been sold, leaving just 50 models left to buy.

Dr Wolfgang Schreiber, President of Bugatti Automobiles S.A.S, said, “With the Veyron, Bugatti has established itself as the most exclusive and most luxurious super sports car brand in the world. The Veyron is a unique success story and sets a high standard for the future of Bugatti.”

The recently sold 400th Veyron is the third and final Vitesse “Jean-Pierre Wimille” in the exclusive six-part edition “Les Légendes de Bugatti”. The series was launched in August at California’s Pebble Beach Concours d’Elegance with the Vitesse “Jean-Pierre Wimille”. This was followed by the Legend car, “Jean Bugatti”, which was presented at the International Motor Show in Frankfurt. In November the third Legend Edition, dedicated to Meo Costantini, was revealed to the public at the Dubai International Motor Show 2013. As with all Bugatti Legend cars, the production run is limited to only three vehicles. The Legend Edition “Jean-Pierre Wimille” is priced at €2.13 million, excluding taxes and transport.

The Legend cars are based on the Bugatti Veyron 16.4 Grand Sport Vitesse. The 1,200 PS super car is powered by an eight litre, 16 valve engine and accelerates from 0 – 100 km/h in just 2.6 seconds and from 0 – 200 km/h in only 7.1 seconds. Even its brakes are powerful: The Vitesse needs just 5.8 seconds to go from 200 km/h to a complete stop. The super sports car achieves an impressive 1,500 Nm torque between 3,000 and 5,000 rpm. Since April this year the Grand Sport Vitesse can claim to be the fastest roadster in the world with a record of 408.84 km/h driven with the roof off. This makes Bugatti the holder of two world speed records, the other being the Veyron 16.4 Super Sport’s record, set in 2010, for the fastest production car when it reached 431.072 km/h.

Bugatti was founded more than 100 years ago in the Alsatian town of Molsheim and today belongs to the Volkswagen Group, which took over the rights to the brand in 1998.

Bugatti, staying true to its motto “Art, Form, Technique”, combines the artistic roots of its Italian founder with French savoir-vivre, and German engineering ingenuity. The development of the Bugatti Veyron represented one of the greatest technical challenges in automotive history. The success story began in 2005 with the Veyron 16.4 and in 2008 the open-top Veyron 16.4 Grand Sport pulled up alongside the 1,001 PS super sports car. Then, in 2010 the Veyron 16.4 Super Sport with 1,200 PS hit the road, and in 2012 its roadster variant the Veyron 16.4 Grand Sport Vitesse followed.

The Veyron is still setting the standard today: it is the most powerful and fastest production car in the world and can be used every day, with luxurious and comfortable travel in mind.

With 30 dealerships and service partners in 18 countries Bugatti is a global player. The brand is represented in all corners of the world including Europe, North and South America and the Middle East as well as Japan, Singapore and China.

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Bugatti enters the car-branded hookah market

Bugatti shisha by Desvall

Bugatti Desvall Shisha PipeEver look at the price of a new Veyron and wonder what they’re smoking over in Molsheim? Heck, that latest special edition Vitesse costs nearly $3 million, and that’s before taxes and delivery. Well, we’ve got the answer right here. It’s a shisha pipe – the kind smoked in bedouin tents and cafés frequented by Middle Eastern gentlemen the world over – and it’s branded by Bugatti.

The pipe is hand-crafted from titanium and carbon fiber (instead of the usual glass and steel) and stands about two and a half feet tall. It’s made by a company called Desvall, which contrary to what you might think, is located not on the eastern or southern shores of the Mediterranean or along the Persian Gulf, but in Stockholm, Sweden.

And the price? A suitably Bugatti-like $100,000. That’s a heck of a lot more than the already-outrageous $1,950 that Porsche Design gets for its shisha, which, let’s face it, is basically a beautifully-crafted but overpriced water bong, to say nothing of what an average shisha would cost you in the bazaar. But we’re sure there are some customers somewhere in the world who’d gladly pony up that amount to smoke a Bugatti pipe next to their Veyron in their lavishly appointed garage at the end of a sand-swept driveway. And Desvall only needs 150 of them, because that’s all they’re making.

Stockholm- November 6 2013
Introducing the Bugatti by Desvall.

World renowned automobile manufacturer Bugatti have teamed up with luxury shisha pipe maker Desvall. The companies envisioned a shisha pipe inspired by state-of-the-art automotive materials and engineering, combined with the iconic Desvall design, craftsmanship and patented technology. The result: Bugatti by Desvall, the ultimate statement for shisha connoisseurs. Stemming from Bugatti’s venerable racing heritage and the pioneering performance of the Bugatti Veyron, the Bugatti by Desvall is the quintessential modern shisha pipe. It is an extension of the exclusive Desvall shisha range but replaces the more traditional materials of glass, steel and crystal with high-tech materials from the automotive industry. Handmade in Sweden by premier artisans within their respective fields, the 80 cm tall shisha has a pure titanium frame wrapped in a special edition carbon fiber outer casing with hand sewn leather details. The Bugatti by Desvall retails for $100,000 USD and will be limited to 150 pieces.

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